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Design
Design
The look and feel of a product often influence consumer decisions as much as its function. Industrial design protection safeguards the unique visual features of a product, such as its shape, configuration, pattern, ornamentation, or combination of lines and colors. Unlike patents that protect functionality, design registration ensures that the appearance and aesthetic elements of your product are legally protected. This prevents competitors from copying or imitating your design, thereby giving your product a distinct identity in the market. Design rights encourage creativity in industries like fashion, consumer goods, packaging, furniture, and electronics by ensuring that original and appealing designs get their due recognition.
Benefits:
- Protects the aesthetic value and originality of products.
- Prevents imitation and copying by competitors.
- Enhances market appeal and consumer preference.
- Strengthens brand image through distinctive product design.
- Increases commercial value and competitive advantage.
Duration:
A registered design is valid for 10 years and can be extended for another 5 years, giving a total protection of up to 15 years.